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He also acknowledges its very real effects on both his creative and personal psyches – as he is trying to “find peace somewhere.”

Kid Cudi also comments on the clichéd/stereotypical rap culture, neither denouncing nor glorifying it, but rather acknowledging that he is both inside and outside this controversial environment. The song, believe it or not, actually has layers. One of my favourites of this is, “I’ve got 99 problems, and they all bitches.” ‘Make Her Say’, a good example, is a collaboration with Kanye West and Common, with Lady Gaga’s ‘Poker Face’ in the background, which explores the pursuit of women in this more subtle and humorous way. This approach is accompanied by some very clever double-entendres, and well-placed pop cultural allusions. Both personalities are present in this album which combines a diverse range of hip hop and Rnb beats with the kind of clever lyricism that is akin to poetry and doesn’t resort to the lowest common denominator that has become typical, and let’s face it – tiresome, of this genre of music.įor instance, even though he raps about the ubiquitous topic of sex, the lyrics are neither basic nor two-dimensionally derogatory instead, sex is explored and discussed in a stylistically sophisticated, yet un-esoteric, manner. The chorus of the first track begins with the line, “I’ve got some issues that nobody can see, and all of these emotions are pouring out of me.this is the soundtrack to my life.” This life apparently includes the co-existence of ‘Scotty’ the person and his alter ego Kid Cudi the artist.

Kid Cudi’s debut album, ‘Man on the Moon: the End of Day’ jumps straight into the deep, introverted, self-reflexiveness that makes this more than just another RnB record.